Client Profile: ATOMIC
Atomic is a multi-faceted live entertainment production company. From their home base in Lititz, PA, the Atomic team produces major installations worldwide for companies like Nike, Victoria’s Secret and MTV, and live events for artists including The Who, One Direction and Lady Gaga.
We were pleased to partner with Atomic on the development of a new overall marketing and brand strategy. The goal of our work was to enable a more proactive and research-driven approach that could provide context for decision-making and help propel their business forward.
To accomplish this, we collaborated with Atomic’s marketing department and leadership team to research, develop and implement a range of new initiatives. We also worked closely with their designers at Infantree to develop a new website that has dramatically increased online visits, engagement and conversions.
Services: marketing strategy, brand strategy, segmentation strategy, competitive analysis, sales and marketing integration, website and SEO strategy, content marketing strategy, annual budgeting, dashboards and baselines for plan tracking
If you’re interested in learning more about how we create high-performing marketing strategies that generate dramatic results, please contact us today. We’d be happy to share specific examples and discuss ways we can help your business.